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Stephanie Gilmore honored with signature Barbie surfer doll

Stephanie Gilmore: the Australian surfer is part of the 2026 Barbie Dream Team | Photo: Mattel

Stephanie Gilmore is one of eight personalities honored with a special Barbie doll that celebrates International Women's Day.

The eight-time World Surf League (WSL) champion is part of Mattel's Barbie Dream Team for 2026.

All female names have excelled in their fields and pushed the boundaries of women's talent to unprecedented heights across sports, art, and science.

The lineup also features tennis player Serena Williams, astronaut Kellie Gerardi, race driver Regina Sirvent Alvarado, footballer Chloe Kelly, pop artist Helene Fischer, climber Zoja Skubis, and cricketer Smriti Mandhana.

"Inspiring young women to get into sport has been a big part of my role as a world champion, and it truly feels as rewarding as any of my trophies," noted Stephanie Gilmore.

"So cool to be immortalised as my very own Barbie, celebrating women around the world who are helping pave the way for the next generation to chase their dreams."

The Australian is not the first surfer to get a Barbie with her look.

In 2018, world bodyboarding champion Joana Schenker earned a limited edition of the famous doll toy.

There were also a few Barbie models as surfers released to the market throughout its history.

Stephanie Gilmore: her miniature Barbie doll is ready to shred | Photo: Mattel

Barbie: a pop toy icon

Few toys have shaped global pop culture quite like Barbie.

Since her debut in 1959, the iconic fashion doll has reflected changing ideas about gender, careers, beauty, and identity while sparking admiration, controversy, and constant reinvention.

Barbie was introduced on March 9, 1959, at the American International Toy Fair in New York by the toy company Mattel.

Her full name was Barbara Millicent Roberts, and she was designed by Ruth Handler, Mattel's co-founder.

Handler reportedly got the idea while watching her daughter Barbara play with paper dolls. At the time, most dolls represented babies or toddlers.

Handler realized girls might want dolls that allowed them to imagine their future adult lives.

The original Barbie wore a black-and-white striped swimsuit, high heels, and a ponytail hairstyle. She sold for $3 and quickly became a sensation.

That first year alone, more than 300,000 dolls were sold.

Today, those early models are prized by collectors and can sell for thousands of dollars at auction.

Interestingly, Barbie's design was partially inspired by a German doll called Bild Lilli, a novelty doll aimed at adults.

Mattel adapted the concept for children and transformed it into a character-driven brand with a detailed fictional biography, hometown, and eventually a wide network of friends.

Barbie's boyfriend, Ken Carson - named after Ruth Handler's son - was introduced in 1961.

Over time, the Barbie universe expanded to include siblings like Skipper and friends such as Midge and Christie. The dolls became characters in a growing narrative world.

One of Barbie's most influential features has been her careers.

Over the decades, she has held more than 200 jobs, ranging from astronaut to doctor to presidential candidate.

In fact, Barbie became an astronaut in 1965, just four years before Neil Armstrong walked on the moon.

The doll has often mirrored social shifts, including the growing presence of women in professional fields.

Barbie Dream Team 2026: featuring footballer Chloe Kelly, pop artist Helene Fischer, astronaut Kellie Gerardi, climber Zoja Skubis, tennis player Serena Williams, cricketer Smriti Mandhana, surfer Stephanie Gilmore, and race driver Regina Sirvent Alvarado | Photo: Mattel

Evolving beauty

But Barbie has not been without controversy. Critics have long argued that her unrealistic body proportions could promote unhealthy beauty standards.

In response to these concerns, Mattel began introducing more diverse versions of Barbie in the 21st century. In 2016, the company launched new body types - including tall, petite, and curvy - along with dolls featuring a wider range of skin tones, hairstyles, and abilities.

The goal was to reflect a broader transformation of the brand.

Mattel repositioned Barbie as a symbol of possibility rather than perfection, emphasizing the slogan "You Can Be Anything." 

The company also expanded Barbie into movies, television shows, books, and digital content, turning her into a multimedia franchise.

Barbie's cultural influence reached a new peak in 2023 with the release of the blockbuster film "Barbie," starring Margot Robbie and directed by Greta Gerwig.

The movie became a global phenomenon, sparking discussions about feminism, identity, and nostalgia while introducing the character to a new generation.

Today, more than one billion Barbie dolls have been sold worldwide, making her one of the most successful toys in history.

The miniature version of Stephanie Gilmore, the most successful competitive pro surfer to date, will be available on major US retailers from March 8, 2026.


Words by Luís MP | Founder of SurferToday.com



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